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Do not put all eggs in one basket |
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Having a portfolio of sound investment is like having a safety net. |
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Invest according to objective |
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Never invest long-term for short-term objective, never speculate using money that will be needed in the future. |
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Invest only in business that you understand |
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If you do not understand – at least the basic dynamic of the business, how would you know whether the investment makes sense or not. Excessive is the number one enemy of sound investing. |
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Invest only in business run by the right people |
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Investing in companies run by qualified people with integrity will let you sleep well at night. |
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Listen to your heart, invest according to your risk preference |
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Risk averter may choose to stick to investment that is more steady and has less ups and downs. While risk taker is more willing to take bigger risk to get additional return. Rate your risk preference before investing |